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Ottawa, Ontario, October 10, 2023 — Enigmatic Group of Companies, headquartered in Ottawa, has officially acquired Surgo Studios, a leading Video Marketing agency in North America. The announcement was made at an exclusive event at the esteemed Rideau Club in Ottawa.
The Role of Zap Media in Enigmatic's Success
Enigmatic Group of Companies has seen significant growth, largely due to its subsidiary, Zap Media. This North American Digital Marketing Agency offers a comprehensive suite of services, including advanced growth marketing, content creation, personal brand development, and digital adoption planning for SMEs. Zap Media is also an esteemed member of the Forbes Agency Council.
The Strategic Importance of the Acquisition
The acquisition of Surgo Studios is a strategic milestone, aligning with the digital transformation trends and the increasing importance of video content. By acquiring Surgo Studios, Enigmatic Group of Companies aims to redefine digital marketing standards, particularly in short-form video content.
Leadership Perspectives
Sashien Godakandae, CEO of Enigmatic Group of Companies, said, "This acquisition is more than a business transaction; it's a transformative step that sets a new industry standard, opening up avenues for unprecedented innovation and growth."
Daniyal Zafar, President of Enigmatic Group of Companies, stated, "Our unique business model successfully blends profitability with innovation, creating a synergy that's rare in today's market. This acquisition is a testament to that approach."
Bryan Giron, CEO of Surgo Studios, commented, "We're thrilled to join forces with Enigmatic. This move aligns perfectly with our vision for the future, offering us a broader platform for growth and innovation in video marketing."
Alexei Dela Cuesta, COO of Surgo Studios, mentioned, "This acquisition is a catalyst for Surgo Studios. It provides us the resources and platform to take our video marketing to unprecedented heights, allowing us to push the envelope further than ever before."
Company Overviews
- Enigmatic Group of Companies is an Ottawa-based holding company that focuses on investments that accelerate revenue growth while driving innovation. The company is led by industry veterans Sashien Godakandae and Daniyal Zafar.
- Surgo Studios, also based in Ottawa, specializes in high-quality short-form video content and has helped numerous brands across Canada and the USA gain a substantial social media presence.
Event Highlights
The acquisition was the focal point of a special evening event at the Rideau Club, attended by key industry leaders, stakeholders, and media representatives. The event featured keynote speeches, networking sessions, and a Q&A segment.
